Generate interest among journalists and increase the media coverage about the 6th Spain-China Forum.
The necessary documents were developed for the media and intensive press office work was carried out in order to manage interviews and the press coverage of the event.
Gather enough number of representative opinions that would show the knowledge of Spaniards regarding the former Soviet Union.
FJ Communications designed a detailed map of representative contacts; this target group included politicians, businessmen, academics, and intellectuals.